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Law Firm Marketing Event
Last night I had the pleasure of speaking to the LMA about video production and marketing with my good friend Gregg Landry from BlueRock Productions. Here are some pics… Share on Facebook
View ArticleTech Talk: Avoid using social media icons for print marketing
Published June 17, 2011 in the Colorado Springs Business Journal (Read this on CSBJ here) The other day I was stuck in traffic on the way to a meeting, and the delivery van in front of me made me burst...
View ArticleHow to lose 30% of your leads from the Web
Almost all businesses today have some sort of lead generation form on their Website – the forms range from a simple “contact us” form to complex order forms with extensive data detail. And they are...
View ArticleBusiness Websites and Social Media
I’ve been fielding a lot of questions lately about the role of company Web sites amid the sea of social media venues. Most of the questions sound like this, “Can’t I just launch a blog and a Facebook...
View ArticleWhat’s the Best Strategy for Video on Company Web sites?
The blending of video and Web site content has arrived. It’s everywhere, and startups are popping up all over to support low-cost video production specifically for Web sites. But the question now needs...
View ArticleGetting the Kinks Out — A Reminder About Process Developement
Imagine a nice piece of lumber – sturdy and dry, ready to be of service in any construction project. It’s strong, and it will be strong every day. Good ol’ reliable lumber. Now cut that lumber on an...
View ArticleWhat exactly are Trackbacks?
This week I spent about six hours manually cleaning up over 57,000 spam trackback links on a web site, so I thought I’d share what I’ve learned to save you from a similar fate. Have you heard of...
View ArticleA Close-up on Project Managers
Ah, the misunderstood role of Project Manager. This poor soul lives at the intersection between clients, management and the company’s implementation team. They take heat from all sides and are...
View ArticleIn Google Search, Go Big by Microformatting
The old adage goes; in Google search, the only thing that generates attention and gets results for businesses is a #1 rank in the search results. But now there’s something better: Size. Presence....
View ArticleGetting Your Message Out in Multiple Tech Platforms
So we’re in an environment right now where your customers answer the phone on their TVs, turn on their cars from their phones, and listen to the radio on their computers. Somehow you are in the unlucky...
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